StartupnRise Startup Rising: The Entrepreneurial Revolution

Each day of ‘Navratri’ festival of nine nights is dedicated to nine Avatars of Goddess Durga.This festival is all about good prevailing over evil. Similarly we should also consider getting rid of our evil financial habits and start working on correcting them. Here are nine valuable investment lessons that we can learn from this culturally rich festival. This year, end your bad financial habits and begin a new journey with focus, discipline, and a positive outlook which can brighten up your financial future. Happy Navratri!

Almost all professionally, run organizations have a clearly articulated Performance Management System (PMS). There is no reason why a family business should not have one. A common practice that should be avoided at all costs, is discussing business on the dining table, or discussing family matters at work. At the office, every family member has to be treated as a co-worker. Personal relationships, equations and emotions have to be left behind at home.

Many young boys and girls consider flying as a profession for the elite. Any student having passed class 12th with Physics and Mathematics with a passion for flying, may join a Flying Training Organization (FTO). A list of FTOs can be found on ‘www.dgca.gov.in’ the website of the Directorate General of Civil Aviation. Details about IGRUA are available at igrua.gov.in and those of Bombay Flying club at www.thebombayflyingclub.com. The ground training and flying training is provided by the FTOs. While the written examinations on five aviation subjects are conducted by DGCA, the flying skill tests are conducted by DGCA approved examiners in the FTO itself. It takes about 2 -3 years for a trainee to undergo ground training, flying training and licensing procedures. Some students go abroad for a faster training curriculum but they must understand that after earning a foreign licence, the procedure to convert it to an Indian one takes a lot of time and effort. A successful trainee gets a Commercial Pilot’s Licence (CPL) issued by Government of India.

The Startup management team often believes in increasing the customer count. More customers means more cash flow and faster growth. Even one customer or two, who are satisfied, are brand ambassadors for the Startup. Satisfied customers will provide positive reviews, good references, which will automatically mean newer customers and growth of revenues and market share.

Startups adopt a product centric approach, ‘make the product and launch it and the customer will come’. This approach might work if a Startup is entering an existing category where the product features and market dynamics are known. However, this approach will most likely fail if the Startup decides to launch a new product in a new market, or a new product in a new section of the existing market.

Apart from facing the challenge of building a business from scratch, most startup owners and founders have little or no experience of business. The Startup idea may be great. But as the business takes off, complex problems arise – related to managing the young enterprise, resources and supply chain, and …

If you are a passionate cook, you find it creative and inspiring to bake and love to try out new dishes. Starting a baking business can be a fun venture for you. Plan meticulously and your business can be on the run within a month. Let’s learn how to scale …

Introduction In a bid to hit the market early, many startups move ahead with the first strategy that comes to mind. In the process, they lose out to even second or third movers who have a superior strategy. On common error that startups make is the search for one strategy …

Startups  and Business Strategy What is the meaning of “Strategy’ Strategy is defined as the art and science of planning and marshalling resources for the most efficient and effective use. For a Layman, the term Strategy is best understood as a long term plan of action designed to achieve a …

Ms Rukhsana Parveen Haque, Corporate head of the People Services Department of a Real Estate Developer Company has recently embarked on the journey of realising her dream of becoming an Entrepreneur. “I started my own cafe, Coffee Tales in Gurgaon on 14th Feb, 2020 and have made sincere efforts to …