Tag Archives: startup help

If you have a great business idea but little knowledge about where and how to launch your Startup, do attend the STARTUP BOOTCAMP WEBINAR being held on 16th January, 2021 from 10 AM.

Startups adopt a product centric approach, ‘make the product and launch it and the customer will come’. This approach might work if a Startup is entering an existing category where the product features and market dynamics are known. However, this approach will most likely fail if the Startup decides to launch a new product in a new market, or a new product in a new section of the existing market.

Introduction In a bid to hit the market early, many startups move ahead with the first strategy that comes to mind. In the process, they lose out to even second or third movers who have a superior strategy. On common error that startups make is the search for one strategy …

Startups  and Business Strategy What is the meaning of “Strategy’ Strategy is defined as the art and science of planning and marshalling resources for the most efficient and effective use. For a Layman, the term Strategy is best understood as a long term plan of action designed to achieve a …

“Good business leaders create a vision, articulate the vision, passionately own the vision, and relentlessly drive it to completion.” – Jack Welch Many business owners, particularly inexperienced start-ups, run their business without a vision in mind. They focus on short-term profit and forget about the long-term goal – which should …

A recent report by Keap and Emergent Research found that about 94% (almost all) of small business owners surveyed identify specific financial goals for their business and yet only 65% are confident they will achieve them. This leaves 29% of small business owners, (one in four) who have set specific …